Custom Power BI-style dashboard mockup for BOARD Australia by Ethical Design Co., featuring analytics widgets, KPI tracking, and business intelligence data visualisation

Ethical Design Co. delivers custom dashboard design services for corporate reports. We work with clients across public, private, government, and non-profit sectors.

We offer high-end dashboard design services for business intelligence (BI) analytics reporting in Power BI, Tableau, and IBM Cognos. From custom, branded dashboard user interface (UI) design to tailored style guides, our dashboard designers turn raw data into clear, intuitive reporting tools that make insights easy to understand and act on.

Dashboard design services

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Dashboard design

High-end design of dashboards for BI analytics reporting, tailored to your brand and UX requirements. We work across leading BI platforms including Power BI, Tableau, and IBM Cognos.

 

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Comprehensive style guides

A detailed Power BI style guide keeps future report development consistent and on-brand. Includes guidance on colours, information hierarchy, layout styles, and best practices. Style guides can be fully customised for you/your client.

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Custom data visualisation

Bespoke charts, graphics, and layouts that simplify complex datasets and present information in a clear, engaging way. Designed to highlight the most important insights, they make data easier to interpret and act on.

Dashboard design process

1

Requirements gathering and estimate

Share your project details with us and we’ll confirm the scope of work and provide an estimate. A discovery call can be arranged to discuss requirements in more detail if preferred.

2

Quote sign-off and design discovery

Once the quote is approved, we begin the design discovery phase – clarifying goals, audiences, data sources, and technical considerations for your chosen BI platform.

3

Research & concept development

We review your existing dashboards, reports, brand guidelines, and user requirements, then create a small number of initial visual concepts showing possible layouts, chart styles, and visual treatments for your review.

4

Design production

We design all dashboard pages or screens, incorporating any required data visualisations, portal pages, or landing screens, and iterate based on your feedback.

5

Review and revisions

We work through your feedback over agreed review rounds (typically two) to refine the dashboard designs, UI screens, and any supporting elements (such as style guides) until final approval.

6

Final delivery and publication

We supply development-ready files, a complete UI kit (if required), and optional style guides to ensure consistent future dashboards.

FAQs

Do you offer development services?

We don’t provide dashboard development within BI platforms like Power BI, Tableau, or IBM Cognos. Instead, we deliver high-fidelity static designs that your developer or development team can implement seamlessly. We also offer our dashboard design services on a white label basis, allowing you to on-sell our designs to your clients as part of your own offering.

If you require development of dashboard templates in your software, database management services, or other data analytics consultancy help, we recommend Tridant, a trusted partner of ours who we’ve worked with since 2011. You can also view our Tridant case study to see how we’ve collaborated on BI dashboard design and other deliverables such as marketing collateral.

What’s included in a comprehensive dashboard style guide?

A comprehensive dashboard style guide documents the key elements needed to keep all future dashboards consistent and on-brand. It typically includes:

  • Information architecture – the structure and layout of your dashboard.

  • Visual styles – colour palettes, typography, and example screen layouts.

  • Custom chart designs – tailored chart styles that go beyond the standard or ‘out-of-the-box’ Power BI options.

This guide can be branded for your organisation or your client, ensuring clarity, usability, and design consistency across all future reporting.

For more info, read Sonja’s article on creating a Power BI style guide here.

How much does your dashboard design service cost, and what about a style guide add-on?

The cost of our dashboard design service depends on factors such as the number of UI screens, complexity of the data visualisations, and level of customisation required. Once we review some screenshots of your current dashboards, we can provide a tailored estimate for the design work.

If you’d like to include a style guide as an add-on, pricing will vary based on its complexity and length. We can give you a ballpark range for a basic versus a more comprehensive style guide so you can decide which is the best fit for your needs or your clients.

Request a quote