Ethical Design Co.

A print and digital design agency that cares.

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Work with an award-winning, purpose-led website design company in Melbourne.

We take your website project from strategy through to launch and build you something beautiful that communicates your mission and purpose with complete clarity.

We’re a leading website design company in Melbourne that helps nonprofits, purpose-led and ethical organisations build websites that show your audience that your money is being spent on what matters.

We understand that your projects and case studies are the core of what you do, and that your partners and supporters need to feel confident that you’re succeeding on your objectives. Every website project combines creativity, technical expertise, accessibility, and sustainable design principles to build a website that supports growth, improves user experience and visitor retention, and strengthens your organisation’s visual presence and branding for years to come.

Platforms we work in

We build websites that are extremely easy to use, and simple to update yourself. The two primary content management systems (CMS) we work in are WordPress and Webflow. We’ll recommend the best option for your project. Read our comparison of these platforms.

Tell us about your website project

Web design and development process

1

Requirements, discovery and quote

Discovery call to understand your goals, audience, functionality needs, and budget. Followed by review of any existing site, brand guidelines, and relevant publications to define a clear creative direction. You’ll receive a tailored proposal outlining scope, approach, timeline, and costs for approval before moving forward.

2

Sitemap, UX design and content strategy

Website structure and navigation are mapped in Figma or Adobe XD, focusing on best-practice user experience and intuitive flow. UX wireframes are provided along with a content outline to guide messaging (if needed). Content can be supplied by you or sourced through trusted creators.

 

3

Homepage concept design and presentation

Initial homepage design concepts are created and presented for feedback and refinement. Once a direction is selected, the chosen style is developed across all required page templates. Additional concepts can be provided on request for an added fee.

4

Full website static page design

The approved visual style is applied across all key page templates and layouts, presented as a full suite of static designs with strategy notes. These are refined through up to two rounds of feedback and iteration before development handover.

5

Custom web development

The website is built in a staging environment using WordPress or Webflow, with responsive layouts and flexible templates tailored to your needs. All content is added for final review, ensuring the site is complete and ready for launch preparation.

6

Launch, handover and support

The website is tested for responsiveness across devices and browsers before launch. The old version is backed up, redirects are put in place, and Google Analytics is connected. After launch, CMS training is provided along with a warranty period and optional support packages to keep the site updated and aligned with your goals.

Contact us for a quote

Medicines Development for Global Health featured image showing website homepage on multiple devices

Custom website design and development that’s tailored for your goals.

Websites that focus on accessibility, sustainability, SEO, scalability, and optimisation for long-term success and lead generation, giving your brand the right platform to grow and connect with your audience in meaningful ways. With 19 years of experience, Ethical Design Co. is an award-winning website design company in Melbourne that designs and develops websites for small-medium-sized ethical businesses, nonprofits, social organisations, and global organisations.

See our work

Website design and development services

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Custom website design

Tailored, user-focused web design that reflects your brand and engages your audience. From small businesses to large organisations, we design websites that look great and deliver measurable results.

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Website development

Professional website development using trusted platforms like WordPress and Webflow. Whether you need advanced functionality, a membership site, or a sleek brochure-style website, we’ll recommend the best solution.

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UX and accessibility

Every website is designed with usability and inclusivity in mind. We apply proven UX practices and accessibility standards so your site is intuitive, easy to maintain, and reaches the widest possible audience.

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Sustainable web design

As the leading sustainable website design company in Melbourne, we design and build websites with sustainability at the core – optimising performance, reducing digital carbon footprint, and creating platforms that last for the long term.

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SEO and optimisation

From launch, your website is built with SEO best practices in place, including alt tags, clean code, and logical content structure. We ensure your site is optimised for search visibility, sustainable growth, and long-term success.

Ongoing support

Our work doesn’t end at launch. As is standard practice for any website design company in Melbourne, we provide ongoing support with content updates and maintenance to keep your website secure and aligned with your evolving goals.

We had the pleasure of working with Sonja, Caitlin, Luke and Jacqui on developing our website. They made the process very straightforward, adhering to timelines and cost. We are very happy with the end result and would not hesitate to recommend them to others wanting a dynamic website. What a talented team!

Michelle Rayner
Michelle Rayner
Oktopi

I've worked with Ethical Design Co. on multiple projects and will continue to work with them in the future. They have been an amazing partner who has helped on projects as large as our rebranding strategy and websites for three brands, to brand guidelines to our quarterly reporting. In all of these projects, they've provided a fresh perspective/design that has been impressive. Working with them is professional and easy without a single deadline missed. I would recommend them for all design work.

Paula-Kaye Richards
Paula-Kaye Richards
Space Capital

It's such a pleasure to work with the professional and friendly team at Ethical Design Co. Their creative vision is compelling, and the results speak for themselves. We love our new philanthropy pages! Thank you Ethical Design Co.

Emily McCaffrey
Emily McCaffrey
Medicines Development for Global Health

I engaged Ethical Design Co. to turn my dreams into reality. From the very beginning of our engagement on my branding project, business collateral, and website design and development, their professionalism and eye for design was apparent. I was impressed with their suggested improvements, felt confident in leaving them in charge of design decisions, and have continued to be impressed after completion. I recommend Ethical Design Co. if you're after a quality service with sleek and sophisticated results.

Allira Panebianco
Allira Panebianco
Freedom Diabetes Management

EDCo. has been our go-to design agency for all our web-based needs, designing our web platform from initial mock-ups to a fully functioning product. Sonja is a thoughtful, and nimble designer responding to our requirements and our user’s needs whilst retaining a clear vision for simple, engaging and user-friendly design. Her team manages to fit in with the fast-paced demands of an early stage start-up whilst continually creating beautiful designs for us. I would thoroughly recommend EDCo. as a partner in design and we feel lucky to have found them!"

Daneal Bassiouni
Daneal Bassiouni
Native

It was great to work with EDCo as they built our website. The project was well managed, expectations were clear during the process and the final product was outstanding.

John Lambert
John Lambert
Atticus Medical

FAQs

Do you offer SEO services and ongoing maintenance?

Yes. Our approach always includes onsite SEO and best practices to support optimisation from the outset. For broader SEO strategy and campaigns, we collaborate with trusted specialist partners and can manage the process on your behalf. Every build is fast, secure, and accessible, and we offer tailored maintenance packages to keep your website updated, protected, and performing at its best.

Why WordPress and Webflow – do you develop in other platforms?

We typically work with professional platforms like WordPress and Webflow, rather than DIY options such as Wix or Squarespace. While DIY platforms can suit smaller budgets, our specialty is creating custom websites that align with your brand, prioritising user experience, search optimisation, speed, and avoiding generic templates that limit creativity and flexibility. Read our comparison of WordPress, Webflow and DIY alternatives.

Will my website be mobile-friendly and easy to update?

Yes. In 2026, every website design company in Melbourne and beyond should now be offering fully responsive websites, adapting seamlessly to all devices and screen sizes. We also provide CMS training after launch, so your team can confidently update content and manage the site without needing ongoing developer support, if desired.