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Ethical Design Co.

Ethical Design Co.

A brand and digital design agency that cares.

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Thirrili

Thirrili - annual report cover - greyscale

February 5, 2021 By Caitlin Jordan

Thirrili is a not-for-profit charity organisation located in Darwin, Northern Territory, which aims to contribute to the broader social well-being of Aboriginal and Torres Strait Islander people.

Thirrili partners with key stakeholders to provide crucial supports to Aboriginal and Torres Strait Islander peoples suffering grief, loss and trauma due to the loss of a loved one through suicide and other critical incidents. Thirrili is uniquely positioned as Australia’s only national Indigenous postvention service.
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The brief

EDCo. was hired to design Thirrili’s 2019-20 Annual Report and editable newsletter template.

For the annual report the brief was to:

  • create a beautiful, striking and professional document to share key achievements and statistics with stakeholders and help attract new donors
  • combine an illustrative design with Thirrili’s existing bold and colourful branding, while also still appealing to a corporate audience
  • demonstrate the healing nature of the work Thirrili do with use of beautiful photography and hand-drawn illustrations
  • to visually represent movement towards a new era of organisational leadership in Thirrili

Creative direction by Sonja Meyer, Design by Shan Thoo

 

How is this ethical?

Thirrili advocates for a strength-based, community capacity building approach to providing suicide prevention and postvention support services at a local, regional, state/territory and national level.

Thirrili work in conjunction with local Elders, community and Aboriginal and/or Torres Strait Islander organisations to ensure a community response is put in place to support bereaved individuals and families. 

One of Thirrili’s organisational pillars is to create systems change by sharing their learnings of emerging good practice, participating in networks, or developing new networks to support postvention responses, and advocating for change to address emerging issues in this space.

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Send us a message above or email our project manager at caitlin@ethicaldesign.co

Based in Brunswick West, Melbourne, Australia

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EDCo. acknowledges the traditional owners of the land on which we work (the Wurundjeri Woi Wurrung people of the Kulin Nation) and pays our deepest respect to their Elders past, present and emerging.

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